Kizspy Question: 41
(Choose 1 answer)
You are selling sports shoes for multiple demands of sports players. When conducting a Search Ad to put
your audience into the consideration phase of the marketing funnel, which metrics are important to measure?
A. The number of people who clicked on your ad (Click-Through Rate)
B. The number of people who spent time on your website after clicking the ad (Average Session Duration)
C. The number of people who left your website after viewing only one page (Bounce Rate)
D. The number of people who saw your ad (Impressions)