(Choose 1 answer)
What is content strategy?
A. Unless an organization can reach those people with content that matters to them - where, when and how
they want it-those individuals won't give their time and attention to engage with the content that is critical to the organization's success.
B. Content strategists must have a far deeper understanding about their audiences - what they care about and are willing to pay attention to.
C. Content strategy uses credible, trustworthy, transparent media to communicate stories and information to enhance an organization's strategic goals.
D. Around the world, for-profit, non-profit, volunteer and government organizations know that the people they want to reach have less and less time.
