(Choose 3 answers)
What is content marketing? (check all the apply)
A. Is the marketing and business process for creating and distributing valuable and compelling content to attract, acquire, and engage a clearly defined and understood target audience-with the objective of driving profitable customer action.
B. Marketers believe that our products and services are so special-so amazing-and we think that if more people knew about them, all of our sales problems would be solved.
C. Is about delivering the content your audience is seeking in all the places they are searching for it.
D. Is about creating interesting information your customers are passionate about so they actually pay attention to you.