DMA301m_-_SU_2024_-_FE_2356.webp
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DMA301m_-_SU_2024_-_FE_2356.webp

Kizspy | Question: 48 (Choose 1 answer)
A florist sells fresh-cut bouquets, house plants, pottery, and picture frames. They want a 4 to 1 overall ROAS,but they are not able to achieve this goal initially. Instead of sticking with the ROAS as an overall target, what should the florist do instead?
A. Change the goal to focus on the best-selling target group.
B. Adjust their overall ROAS target to one that is more realistic.
C. Eliminate product groups and scale back their overall production.
D. Split out the targets by product groups like greenery and home decor.

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