ENM301_-_FA_2024_-_Block_5_-_RFE_3226.webp
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ENM301_-_FA_2024_-_Block_5_-_RFE_3226.webp

Reading Matching
Questions
2345678
Reading 1/1:
3) Why did CueCat close the business?
A. Their products were not attractive to their potential customers.
B. The master products were distributed to the customers without being charged.
C. There were many other businesses selling CueCat barcode.
D. The master products could be simply modified and utilized for many things.
4) What is the main purpose of the passage?
A. To explain the potential problems of freebie marketing that can cause the failures of businesses
B. To help readers understand freebie marketing and avoid potential problems.
C. To convince the businesses to use freebie marketing to increase profits
D. To weigh pros and cons of freebie marketing
Next Question
5) What is NOT TRUE about freebie marketing?
A. The primary products are not expected to be sold at high prices.
B. Companies gain profits from the items that are designed to use many times.
Next Reading
C. Freebie marketing is different from the widely accepted belief about a single and durable product.
D. The primary products can be used multiple times.
6) What are the similarities between the failures of Atari and Cuecat?
A. They did not gain licenses to take control of the manufacture and distribution of their primary products.
B. They sold the primary products without charges.
C. They failed to compete with other businesses that sold the similar products at lower prices.
D. They collaborated with other businesses to promote their products.
7) According to paragraph B. what is true about Activision?
A. Atari lost profits because of Activision.
B. Activision was the reason why Atari liquidated.
C. The quality level of its products was far better than that of Atari.
D. Most of the employees used to work for Atari.
8) According to paragraph B. what is the root of Atari's problem?
A. The employees were not loyal to the company.
B. The company failed to control over the manufacture and distribution of the refills.
C. A competitor sold a similar kind of products at lower prices.
D. The company lost a lawsuit against the competitors.

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