neighborhood. However, if schools lose their appeal because of drug problems or neighborhoods become run down or polluted, the inertia to stay in the area is weakened, and, consequently,outside job opportunities become relatively more attractive.
Also, outside the company, there are nonwork factors that directly affect inertia, such as financial responsibilities, family ties, friendships, and community relations. Some workers told us, for example, that they would never leave their companies because they were bom and reared in their present locale. Others said they stayed because they had children in local schools, could not afford to quit, or had good friends at work. Many of these employees also reported low job satisfaction-and yet they stay.
Does it matter whether an employee stays for job satisfaction or for environmental reasons? Yes,because it makes a significant difference to the company whether an employee "wants to stay or
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