Kizspy | Question: 23
(Choose 1 answer)
FUSTER, LOW LOM
How can sentiment analysis be useful in social media communication?
A. It can shape the content and delivery of the message based on users' perceptions of the organization or
technology.
B. It can classify customers as loyal or disloyal, helping you target customers differently in your
communications.
C. It can determine which users have the largest influence on your reputation, and therefore which users you
should communicate with.
D. It can determine how to construct a message that influences users to be more positive about the
organization or technology.
