(Choose 1 answer)
An ad in a professional journal targeted to an audience of dentists asked dentists to recomm toothpaste to their patients. It offered toothpaste samples that dentists could buy at cost to gi patients to encourage patients to take better care of their teeth. The manufacturer of Crest to using
A. personal selling
B. direct marketing
C. a push strategy
D. a pull strategy
E. public relations
Exit 7