Kizspy | Question: 34
(Choose 1 answer)
Which communications channels can service firms use to reach their target audiences and achieve
communications objectives?
A. Traditional marketing channels, apps, social media, service-delivery channels, messages originating from outside the organization
B. Only traditional marketing channels and social media
C. Service-delivery channels and word of mouth only
D. Traditional marketing channels, direct mail, and print advertising only
E. Only social media and word of mouth
