Kizspy | Question: 9 (Choose 1 answer)
Which of the following scenarios best illustrates the application of yield management principles?
A. A restaurant offering a lunch discount to attract more customers during off-peak hours.
B. A hotel dynamically adjusting room rates based on real-time demand forecasts.
C. A retail store holding a seasonal sale to clear out old inventory.
D. A cinema implementing a membership program to increase customer loyalty.
E. A bank offering higher interest rates for long-term fixed deposits.
