MKT202_-_SP_2023_-_FE_249.webp
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MKT202_-_SP_2023_-_FE_249.webp

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Service blueprints and how these are supported by backstage activities and systems.
A. enhance servicescape features such as furniture and lighting
B. complicate employee handling of special requests
C. clarify the interactions between customers and employees
D. enhance customer technical know-how
E. diminish customer complaining capacity
Exll
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