Multiple Choices
(Choose 1 answer)
A lapse in ethical standards or judgment in advertising and promotion can be more damaging to a company than the lapses in other disciplines. Identify the most logical reason for this.
A. These actions are monitored by special action committees and the reactions could be severe.
B. The customers are more aware of the ethical standards in advertising compared to other disciplines.
C. Government does not regulate the flow of information in the other disciplines.
D. These actions are highly visible and hence it could attract more attention
E. In most cases, the advertisements and promotions are managed by third parties.
