Kizspy Question: 45
(Choose 1 answer)
FLUSTERI LOW LOW
In examining explicit public health media campaigns, Flay and Burton (1990; see also Brown & Einsiedel, 1990)
identified seven steps for such a campaign to be maximally effective. Which is not one of them?
A. Placing an educational message in an entertainment context can draw a mass audience and earn large
profits
B. Disseminate effectively to the most appropriate target audience.
C. Work for broader societal changes.
D. Work for behavior changes, as well as changes in awareness, knowledge, and attitudes.