Kizspy | Question: 7 (Choose 1 answer)
Maria set a SMART goal for her chocolate business: "Increase the amount of new followers on the business'social media page by 20% by the end of 3 months". What would be a good KPI for her to use when evaluating if she is reaching this goal?
A. Brand awareness (number of people who know about your brand)
B. Conversion rate (how many people took action, e.g. bought something, out of the people you attracted)
C. Sales Revenue (how much money you generate from sales)
D. Cost per sale (how much it cost in marketing dollars to generate a sale)
