7. Why is tracking website traffic and conversions from social media important?
To determine the best time to post on social media
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To assess the performance of the website's hosting provider
To measure the effectiveness of social media in driving website visits and actions
To identify trending topics on social media
8. How can you prove the value of social media marketing through analytics?
By tracking the number of followers gained
By comparing the cost of social media marketing to traditional advertising
By analysing engagement metrics and their impact on business objectives
By posting content at various times to see which gets the most likes
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