Kizspy | Question: 22
(Choose 3 answers)
Hamdi Ulukaya, the founder of Chobani yogurt brand, has implemented different strategies focusing on purposeful branding. Which of the following are among the strategies implemented at Chobani? Check all that apply.
A. Extending product line range
B. Shape culture around purpose
C. Pursue purpose-focused collaborations
D. Encourage employee ownership
