Kizspy | Question: 16 (Choose 1 answer)
What is the crucial difference between issue management and crisis management in Public Relations?
A. Issue management focuses on proactively addressing potential problems and minimizing their impact,while crisis management involves reacting to and mitigating existing problems.
B. Issue management deals with long-term strategic planning, while crisis management is concerned with short-term tactical responses.
C. Issue management is focused on internal communication within an organization, while crisis management involves external communication with the public and stakeholders.
D. Issue management primarily handles routine, everyday issues, while crisis management deals with major catastrophes and emergencies.
