Kizspy | Question: 13
(Choose 1 answer)
Your company has launched a new app that makes it easier for people to book taxis. You want to use display
advertising to raise awareness of this new app. What benefits could display advertising bring to your digital
marketing campaign?
A. You can target individual users who are likely to often book taxis
B. You can raise awareness of the app using eye-catching graphics and clear calls to action to drive app
downloads
C. You can focus on conversions by monitoring how many app downloads occur each week
D. All of above