Kizspy | Question: 15
(Choose 1 answer)
What is the relationship between a macro conversion and a micro conversion?
A. A micro conversion is a completed purchase transaction. A macro conversion is a completed response
that indicates a potential customer is moving towards a micro conversion.
B. A macro conversion assigns credit for conversions from ads, last clicks, or other touch points along a
user's path to conversion completion. A micro conversion is a completed purchase transaction.
C. A macro conversion is a completed response that indicates a potential customer is moving towards a
micro conversion. A micro conversion assigns credit for conversions from ads, last clicks, or other touch
points along a user's path to conversion completion.
D. A macro conversion is a completed purchase transaction. A micro conversion is a completed response
that indicates a potential customer is moving towards a macro conversion.
