Kizspy | Question: 31
(Choose 1 answer)
A unique selling proposition should have the following characteristics except:
A. The proposition must always be unique in both the claim and the brand.
B. Each advertisement must make clear of the benefits the consumers will receive if they buy the product.
C. The proposition must be one that the competition either cannot or does not offer.
D. The proposition must be strong enough to move the mass millions.