Kizspy | Question: 42
(Choose 1 answer)
What is the likely outcome for an organization with a poor reputation prior to a crisis?
A. It rebounds more quickly than reputable organizations
B. It benefits from a halo effect, minimizing the impact of the crisis
C. It may be stigmatized, leading to negative stakeholder perceptions and difficulty recovering
D. It is unaffected by crises due to having little reputational capital to lose
